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The flavor comes from the oils within the spices. Having the freshest spices ensures you have the brightest flavors on your food.
Maple sweetness meets savory BBQ flavor. Bring the sweet-and-savory combination of chicken and waffles to your barbecue with Butcher BBQ Chicken and Waffle Honey Rub.
Maple flavor leads the first bite, followed by honey sweetness. Garlic, peppers, and salt add savory balance, making this a distinctive seasoning for chicken wings, smoked chicken, pork ribs, pork chops, and breakfast favorites.
Chicken wings and thighs: Give grilled, baked, or smoked chicken a maple-sweet and savory finish.
Whole smoked chicken and turkey: Bring breakfast-inspired flavor to poultry on the smoker or in the oven.
Pork ribs and pork chops: Pair maple-and-honey sweetness with rich pork flavor.
Breakfast sausage and bacon: Add a sweet-and-savory twist to classic breakfast favorites.
Roasted vegetables: Try a light coating on sweet potatoes or butternut squash.
Original Honey Rub leads with honey sweetness and a subtle savory finish. Garlic Honey Rub starts with garlic and follows with sweetness. Pecan Honey Rub opens sweet and finishes with a warm pecan note. Queen Bee combines honey sweetness with aromatic herbal notes. 5 Alarm adds building habanero heat. Chicken and Waffle takes a different path: maple leads, honey follows, and savory seasonings bring it together.
Shake an even coating onto chicken, pork, turkey, or vegetables before cooking. Allow the seasoning to adhere, then smoke, roast, or grill until done. For an extra flavor boost, add a light finishing dusting just before serving.
Pitmaster Tip: For a beautiful golden-to-mahogany finish, cook over indirect heat and let the maple-and-honey sweetness develop gradually. Want deeper caramelized edges? Finish briefly over direct heat to build color and rich roasted notes.
Maple flavor leads the first bite, followed by honey sweetness. Garlic, peppers, and salt bring a savory balance that rounds out the flavor. It is a sweet-and-savory BBQ seasoning inspired by the classic chicken-and-waffles combination.
It is both. Maple leads, honey adds sweetness, and the garlic, peppers, and salt give it a savory finish. That balance makes it useful on meats as well as breakfast favorites.
Original Honey Rub leads with honey sweetness and finishes with a subtle savory note. Chicken and Waffle leads with maple flavor, then honey sweetness, with garlic, peppers, and salt bringing savory balance.
Garlic Honey Rub leads with garlic, Pecan Honey Rub follows its honey sweetness with a nutty pecan note, Queen Bee combines honey sweetness with aromatic herbal notes, and 5 Alarm adds building habanero heat. Chicken and Waffle stands out for maple-first sweetness and a savory finish.
Try it on chicken wings, chicken thighs, whole smoked chicken, pork ribs, pork chops, pork tenderloin, and turkey. The maple-and-honey sweetness pairs especially well with poultry and pork.
Yes. Season wings evenly before smoking, baking, or grilling. Cook until done, then finish briefly with higher heat if you want a deeper golden color.
Yes. The maple-first flavor and honey sweetness complement pork ribs, while the savory seasonings add balance. Apply an even coating before smoking.
Yes. Try a light sprinkle on breakfast sausage, bacon, or the chicken portion of chicken and waffles. Start with a small amount and adjust to taste.
Yes. It can add a sweet-and-savory flavor to roasted sweet potatoes, butternut squash, or corn. Toss vegetables with a little oil, season lightly, and roast until tender.
Yes. Use it as a pre-cook seasoning for a flavorful crust, or add a light finishing dusting to hot chicken, pork, or vegetables just before serving.
The ingredient list identifies chicken flavor as a blend of hydrolyzed corn protein, yeast extract, dextrose, and safflower oil. For complete ingredient and allergen information, refer to the product packaging.
Apply an even coating and cook over indirect heat to develop a golden-to-mahogany finish. For deeper caramelized edges, finish briefly over direct heat while monitoring the surface.
Ingredients: Sugar, dry honey (cane sugar, honey), salt, spices including paprika, chicken flavor (hydrolyzed corn protein, yeast extract, dextrose, safflower oil), natural flavor, dehydrated garlic, paprika oleoresin added for color, disodium inosinate, disodium guanylate, and not more than 2% silicon dioxide added to prevent caking.

Looking for ideas? Try our Ultimate Chicken Wing Recipe and explore our Honey Rub and Its Flavors guide.
If your cooking a brisket, pork butt, turkey, ribs, or chicken. Put flavor deep inside the meat. While our rubs covers the outside flavors.
The flavor comes from the oils within the spices. Having the freshest spices ensures you have the brightest flavors on your food.
Choose the perfect BBQ Sauce and Grilling Oil flavor your family will love to eat.
All you have to do is be able to read and have a desire to cook. Our blogs are categorized by what you want to cook like ribs or chicken breast. Never bad BBQ, just some is better than others. Now make your's in the better column.