BUTCHER BBQ · COOKING INSPIRATION
Where This Rub Shines
SEASON IT. SMOKE IT. SERVE IT.
BIG FLAVOR
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BUTCHER BBQ / RUBS & SEASONINGS
Chicken and Waffle BBQ Rub and Spice
Season with confidence, from weeknight grilling to championship barbecue.
FLAVOR PROFILE
01 Build bold flavor before the cook
02 Season beef, pork, poultry & more
03 Ready for the smoker, grill or oven
$9.99
Secure checkout · Butcher BBQ quality · Trusted by BBQ cooks
THE FLAVOR AT A GLANCE
Chicken and Waffle Honey BBQ Rub — Sweet Maple Flavor with a Savory Finish
Maple sweetness meets savory BBQ flavor. Bring the sweet-and-savory combination of chicken and waffles to your barbecue with Butcher BBQ Chicken and Waffle Honey Rub.
Maple flavor leads the first bite, followed by honey sweetness. Garlic, peppers, and salt add savory balance, making this a distinctive seasoning for chicken wings, smoked chicken, pork ribs, pork chops, and breakfast favorites.
BUTCHER BBQ · SEASON WITH CONFIDENCE
Find your flavor. Own the cook.
From the first shake to the final slice, the right seasoning makes every cook memorable.
BUTCHER BBQ · COOKING GUIDANCE
How to Use
Shake an even coating onto chicken, pork, turkey, or vegetables before cooking. Allow the seasoning to adhere, then smoke, roast, or grill until done. For an extra flavor boost, add a light finishing dusting just before serving.
Pitmaster Tip: For a beautiful golden-to-mahogany finish, cook over indirect heat and let the maple-and-honey sweetness develop gradually. Want deeper caramelized edges? Finish briefly over direct heat to build color and rich roasted notes.
BUTCHER BBQ · THE DETAILS
Why You’ll Love This Rub
- Maple leads: A familiar maple flavor arrives first.
- Honey follows: The honey base adds a second layer of sweetness.
- Savory balance: Garlic, peppers, and salt round out the flavor.
- Beyond chicken: Great on pork, turkey, and select vegetables.
- Breakfast-inspired versatility: Try it on chicken wings, breakfast sausage, or bacon.
BUTCHER BBQ · THE DETAILS
Let Me Tell You More
Looking for ideas? Try our Ultimate Chicken Wing Recipe and explore our Honey Rub and Its Flavors guide.
Ingredients & Nutritional Facts
Ingredients: Sugar, dry honey (cane sugar, honey), salt, spices including paprika, chicken flavor (hydrolyzed corn protein, yeast extract, dextrose, safflower oil), natural flavor, dehydrated garlic, paprika oleoresin added for color, disodium inosinate, disodium guanylate, and not more than 2% silicon dioxide added to prevent caking.
Ask the Pitmaster
What does Chicken and Waffle Honey Rub taste like?
Maple flavor leads the first bite, followed by honey sweetness. Garlic, peppers, and salt bring a savory balance that rounds out the flavor. It is a sweet-and-savory BBQ seasoning inspired by the classic chicken-and-waffles combination.
Is Chicken and Waffle Rub sweet or savory?
It is both. Maple leads, honey adds sweetness, and the garlic, peppers, and salt give it a savory finish. That balance makes it useful on meats as well as breakfast favorites.
How is Chicken and Waffle different from Original Honey Rub?
Original Honey Rub leads with honey sweetness and finishes with a subtle savory note. Chicken and Waffle leads with maple flavor, then honey sweetness, with garlic, peppers, and salt bringing savory balance.
How does Chicken and Waffle compare with the other Honey Rub flavors?
Garlic Honey Rub leads with garlic, Pecan Honey Rub follows its honey sweetness with a nutty pecan note, Queen Bee combines honey sweetness with aromatic herbal notes, and 5 Alarm adds building habanero heat. Chicken and Waffle stands out for maple-first sweetness and a savory finish.
What meats work best with Chicken and Waffle Rub?
Try it on chicken wings, chicken thighs, whole smoked chicken, pork ribs, pork chops, pork tenderloin, and turkey. The maple-and-honey sweetness pairs especially well with poultry and pork.
Can I use Chicken and Waffle Rub on chicken wings?
Yes. Season wings evenly before smoking, baking, or grilling. Cook until done, then finish briefly with higher heat if you want a deeper golden color.
Is Chicken and Waffle Rub good on pork ribs?
Yes. The maple-first flavor and honey sweetness complement pork ribs, while the savory seasonings add balance. Apply an even coating before smoking.
Can I use Chicken and Waffle Rub on breakfast foods?
Yes. Try a light sprinkle on breakfast sausage, bacon, or the chicken portion of chicken and waffles. Start with a small amount and adjust to taste.
Can I use Chicken and Waffle Rub on vegetables?
Yes. It can add a sweet-and-savory flavor to roasted sweet potatoes, butternut squash, or corn. Toss vegetables with a little oil, season lightly, and roast until tender.
Can I use Chicken and Waffle Rub before and after cooking?
Yes. Use it as a pre-cook seasoning for a flavorful crust, or add a light finishing dusting to hot chicken, pork, or vegetables just before serving.
What is the chicken flavor ingredient?
The ingredient list identifies chicken flavor as a blend of hydrolyzed corn protein, yeast extract, dextrose, and safflower oil. For complete ingredient and allergen information, refer to the product packaging.
How do I get a golden finish with Chicken and Waffle Rub?
Apply an even coating and cook over indirect heat to develop a golden-to-mahogany finish. For deeper caramelized edges, finish briefly over direct heat while monitoring the surface.