Big flavor should be something everyone can enjoy—not a test of how much heat they can handle.
THE BUTCHER BBQ PHILOSOPHY
Big flavor shouldn't require a glass of milk.
Somewhere along the way, barbecue became a competition to see who could make the hottest sauce. More heat, more burn, more sweat—and sometimes less enjoyment.
At Butcher BBQ, we believe flavor should come first. That's why we created Flavor Over Fire: fruit-forward glazes packed with bold taste, without the tongue-burning heat.
From backyard pitmasters to families around the dinner table, everyone deserves barbecue they can enjoy.
Big flavor. No fire extinguisher required.
BUTCHER BBQ · THE DETAILS
Let Me Tell You More
Cherry and apple make a natural pairing, but they don't have to stay in the dessert aisle. On pork ribs, the cherry brings a rich fruit note while the apple keeps the finish bright. On chicken wings or smoked meatloaf, a little glaze adds a different layer of flavor without making the food spicy.
Try it during wrapping, stir it into BBQ sauce, or use it as a finishing drizzle. And if you're feeling creative, put a little on bacon, a slice of pizza, or vanilla ice cream. That's the kind of versatility I want from a glaze.
Ingredients & Nutritional Facts

Ingredients: High fructose corn syrup, water, apple cider vinegar, apple juice concentrate, cherry juice concentrate, xanthan gum, sodium benzoate and potassium sorbate.
Ask the Pitmaster
What does Cherry Apple BBQ Glaze taste like?
Bold, sweet cherry flavor comes first, followed by a brighter apple finish. It is fruit-forward and mild, without pepper heat as the focus.
Is Cherry Apple BBQ Glaze spicy?
No pepper heat is intended. Flavor Over Fire is about bold flavor the whole family can enjoy, including kids who do not like spicy food.
When should I apply Cherry Apple Glaze to ribs or chicken?
Brush it on toward the end of cooking and let it warm and set while you watch the surface. Its sugars can darken quickly over intense direct heat.
Can I add Cherry Apple Glaze during the wrapping stage?
Yes. Add some to the wrap when cooking ribs or pork to build cherry-and-apple flavor during that part of the cook.
Can I mix Cherry Apple Glaze with BBQ sauce?
Yes. Start with a little glaze in your favorite BBQ sauce, taste, and add more until the cherry-and-apple flavor suits your cook.
What meats pair well with Cherry Apple BBQ Glaze?
Try pork ribs, pulled pork, chicken wings, ham, duck, salmon, or smoked meatloaf. Its cherry-and-apple combination works especially well with rich savory foods.
Can I use Cherry Apple Glaze on bacon?
Yes. Brush a small amount onto bacon near the end of cooking, keeping an eye on the sugars so they do not scorch.
Can I drizzle Cherry Apple Glaze on pizza?
Yes. Try a light finishing drizzle on a savory pizza where a little cherry-and-apple sweetness complements the toppings.
Can I use Cherry Apple Glaze on ice cream and desserts?
Yes. Try a little over vanilla ice cream, chocolate brownies, or other desserts that pair well with cherry and apple flavors.
Can Cherry Apple Glaze be used in candy making?
It can be tested as a flavor ingredient in creative candy recipes. Candy making depends on precise sugar and moisture levels, so adjust and test your recipe rather than substituting it directly for syrup.
How is Cherry Apple Glaze different from BBQ sauce?
Cherry Apple is a fruit-forward glaze you can brush on, add during wrapping, drizzle over finished food, or stir into BBQ sauce. It is not limited to being a final coating.
Does Cherry Apple Glaze contain cherry and apple juice?
Yes. The ingredient list includes apple juice concentrate and cherry juice concentrate.